Tonemine by Let's Talk
Design, Art Direction, Motion

ToneMine was developed to increase LetsTalk’s brand awareness and preference among a more passionate mobile customer base, and is in direct support
of their brand position as the consumer’s “Wireless Advocate”. The product gives LetsTalk a strong mobile entertainment presence, and generates an ongoing stream of mobile content.

Visit Tonemine







 
Red Robin - Burger Love
Design

This is a website where Red Robin Customers can send photos to. These photos after being approved will be sent to a gallery on the website as well as to a gallery on the Facebook page.

Offline




 

 

California Lottery
Design, Art Direction, Motion, XML, Actionscript

A range of rich media solutions for the California Lottery. Development has included expandable technologies, xml data feeds, streaming video, extensive photo manipulation and CGI effects. Please check 3 samples below.

Flash Banner Ads







 
Sony Pictures - Zombieland
Design, Art Direction, Video editing, Actioncript

Instead of banners just producing impressions and clicks, we now have banners generating social media endorsements. Banners become a way to identify brand advocates, and immediately move them to take action to promote brand.

Check the Zombieland Facebook App




Zombieland logo




 
Agency shoot-out: Casablanca Re-release
Design, Art Direction, Concepting

The challenge: MindComet vs. Basement-Inc two agencies compete in a head-to-head pitch for a fictitious project based around the film "Casablanca."
The situation: Create a social media focused online campaign for a fictional situation involving the movie Casablanca.

For the sake of this agency shoot-out, we are pretending that shortly after winning the 1943 Academy Award for Best Picture, all the prints of 'Casablanca' were mysteriously lost. Although many stills, newspaper accounts, magazine articles and subsequent interviews with the stars of the film have long been available, nobody has seen 'Casablanca' since 1943.
Then, in January 2008, an archivist stumbled across the prints in the Warner Bros. Burbank, Calif. lot. Excited by this discovery, Warner Bros. has chosen to do a limited theatrical re-release of this great but long-missing film."

Five prestigious judges (Don Buckley, SVP, interactive marketing, Warner Bros.; Dwight Caines, EVP, Worldwide digital marketing strategy, Columbia TriStar Marketing Group; Hilary Hattenbach, VP, digital marketing, Twentieth Century Fox; Doug Neil, SVP, digital marketing, Universal Pictures; Amy Powell, SVP, interactive marketing, Paramount Pictures were on hand to deliver critiques of each team's approach. Pretty naked stuff.


Read Full Article in iMedia Connection
Anatomy of a Winning Pitch









 
Warner Brothers - 4 Christmases.
Design, Art Direction, Motion, Actionscript

Creating a brand experience around a film is about capturing the film's main conflict or theme in an engaging and memorable way. In Four Christmases movie, Vince Vaughn and Reese Witherspoon spend almost the entire movie dealing with their fragmented families with whom they have little in common. And each scene has a conversation they'd like to avoid. That's something many people can relate to. So we set out to provide people with humorous solutions to their own similar situations. The result was the Holiday Conversation Survival Guide application. A selection of knock-out blows to uncomfortable holiday conversations everywhere.


Try The 4 Xmases Survival Guide





 
The Men's Wearhouse
Design, Art Direction, Concepting, Motion

My experience during the past three years includes the design and animation of more than 100 projects for Men's Wearhouse, which promoted the tools like Build-A-Tux, the tuxedo rental, as well as special offers creating brand cohesion, style and impact across a broad range of creative assets.


Visit Menswearhouse








 
K&G Superstores
Design, Art Direction, Motion, XML, Actionscript

Visit K&G Superstores (Spring 2010 Refresh)








 
CBBS
Design, Art Direction








Relevant Projects:
More project details or samples upon request.

  • California Lottery
  • Activision
  • EA Games
  • United Way of Greater Los Angeles
  • Upstream Group / Habitat
  • Wasserman Media Group
  • Tom Deierlein Foundation
  • Twin Hill Apparel
  • Dermalogica
  • Wealth Management Intl.




All accounts belong to its respective advertising agencies, the work shown here is just to demostrate my own set of skills in design or animation.
All trademarks are the property of their respective owners
.